4 Digital Watermarking Design in Image and Video Copyright Protection

With the development and maturation of the digital multi-media technology, digital multi-media copyright protection has become the hot spots. It thoroughly studies and discusses the application of the digital watermarking in multi-media copyright protection. According to the general framework of the watermarking, it has put forward the new method for protecting the multimedia products such as digital video and the digital image. It proposed the scheme and methods for the digital copyright's application. The results shows the new methods is feasibility and higher efficiency.