An eye-tracking experiment aimed at testing the claim that individuals understand how to use artifacts through the visual perception of their intended affordances was conducted. Sixty-one participants were asked to state the manner in which they would interact with an artifact after looking at their screen-based images for ten seconds with their gaze captured. The participants’ responses to perceived affordance were compared to their gaze data. Although individuals identified plausible affordances, a binary logistic regression analysis was inconclusive as to which eye-tracking variable is likely to entail a successful identification of the intended affordance. That said, there was a strong relationship between perception of the intended affordance and mention of either the artifact’s function or semantic category. The results suggest that affordances may not have a significant impact in the usability of products and interfaces. Extrapolating from the findings, we postulate that analogical priming may be a better explanation for the way individuals understand what to do with the artifact.
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ASME 2017 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference
August 6–9, 2017
Cleveland, Ohio, USA
Conference Sponsors:
- Design Engineering Division
- Computers and Information in Engineering Division
ISBN:
978-0-7918-5821-9
PROCEEDINGS PAPER
Eye Gaze Experiment Into the Recognition of Intended Affordances
Leonardo Burlamaqui,
Leonardo Burlamaqui
University of Sydney, Sydney, Australia
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Andy Dong
Andy Dong
University of Sydney, Sydney, Australia
Search for other works by this author on:
Leonardo Burlamaqui
University of Sydney, Sydney, Australia
Andy Dong
University of Sydney, Sydney, Australia
Paper No:
DETC2017-67207, V007T06A026; 8 pages
Published Online:
November 3, 2017
Citation
Burlamaqui, L, & Dong, A. "Eye Gaze Experiment Into the Recognition of Intended Affordances." Proceedings of the ASME 2017 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. Volume 7: 29th International Conference on Design Theory and Methodology. Cleveland, Ohio, USA. August 6–9, 2017. V007T06A026. ASME. https://doi.org/10.1115/DETC2017-67207
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